In this series of blog posts, We’ll be sharing key insights, learnings, and experiences from the Haier ZeroDX Journey 2025, and why I believe the future of business lies in a NewEconomic Engine driven by AI and Business Ecosystems.
Post 1 - The Journey in Italy
foryouandyourcustomers is a leading European consultancy specializing in digital and organizational change, emphasizing a value-driven, decentralized approach. Founded by Jonathan Moeller, Stephan Mueller and Robert Josef Stadler in 2010, foryouandyourcustomers operates on the belief that organisations should serve the personal development of their employees, fostering a space for individuals and collective to grow, innovate and thrive. With 15 locations across six countries, foryouandyourcustomers employs 200 professionals who work autonomously within independent "cells" while aligning with the company's core values.
Over time, however, a new challenge emerged. While the cell structure proved highly successful for scaling the consulting business, more and more new opportunities arose that no longer fitted naturally within the existing organizational boundaries. Some ideas evolved into new products, others into entirely new businesses, while still others required different brands, capabilities or market positioning.
Mercedes-Benz is one of the world’s most iconic automotive brands, with nearly 140 years of engineering heritage and a global reputation for innovation, quality, and premium mobility.
As the automotive industry shifts toward software-defined vehicles and AI-powered mobility, Mercedes-Benz is rethinking not only its technology, but also how value is created across the organization - from individual domains and suppliers to end-to-end customer value streams.
GEL Studios is a purpose-led creative agency based in Swindon, Wiltshire, UK. They operate at the intersection of human-centred design, digital delivery and positive change. GEL Studios was founded by Graeme Leighfield in 2013 with a staff of 2 and has grown into one of the largest creative agencies in South West England.
The purpose-led approach was key to the founder, Graeme, from the point of starting the company. Growing the agency through a principled approach was a fundamental decision Graeme made when establishing the company. Initially, the focus was on customer satisfaction.
In aviation, complexity is unavoidable. Bureaucracy does not have to be.
Embraer, one of the world’s leading aerospace companies, provides its airline customers with a broad portfolio of aftermarket services throughout the lifecycle of an aircraft. These range from spare parts and digital services to technical support, training, engineering services and even the temporary provision of pilots and mechanics.
Yet accessing these services could involve something familiar to many large organizations: another contract, another legal review and another negotiation.
The spark for changing this came directly from a customer.
P3 Group is an international technology and engineering company founded in 1996 as a spin-off from the Fraunhofer Society in Aachen, Germany. Today, P3 employs approximately 2,000 people across multiple countries and has continuously reinvented itself over nearly three decades - From an engineering consultancy into a technology company and increasingly an AI-driven innovation company.
What makes P3 unique is that its entrepreneurial culture was not created through a transformation program. It emerged naturally from the founders' beliefs and has remained remarkably consistent while the company scaled internationally.
Dan Murphy unpacks the paradox of public procurement, where decades of well-intentioned bureaucracy now optimize for impunity instead of outcomes, and shows how replacing promises with proof can turn procurement from compliance ritual into strategic enabler.
Agile delivery can only achieve true end-to-end flow if organizations break down silos by transforming procurement (and other support functions) from slow, centralized gatekeepers into platform-style, guardrail-driven capabilities that enable fast, compliant cross-company collaboration and co-innovation.
The LAP Alliance and P3 Group have joined forces to bring greater impact to agile transformations, combining P3's deep expertise in digital transformation with LAP's procurement methodology.
PRESS RELEASE: Scaled Agile, Inc. and the Lean-Agile Procurement Alliance have joined forces to Reinvent Procurement for the Age of AI - Boost your SAFe Implementation with LAP to Unleashing Speed, Flow, and Value-Creation at Scale.
In this series of blog posts, We’ll be sharing key insights, learnings, and experiences from the Haier ZeroDX Journey 2025, and why I believe the future of business lies in a NewEconomic Engine driven by AI and Business Ecosystems.
Post 7 - The Awards & Winners
Empowerment Reimagined: How SINA’s Ecosystem Logic Turns Displacement into Opportunity (Ecosystem Case Study)
For too long, procurement has been seen as the enemy of innovation, slowing things down with rigid processes, contracts, and a cost-first mindset. But in today’s world of disruption, AI, and ecosystem collaboration, that old paradigm no longer works.
Innovation does not emerge from isolated teams. It flourishes when organizations and their partners create the right conditions to experiment, adapt, and grow together. Procurement is at the very heart of that shift. From agile contracting to ecosystem design, it can either stifle or unlock the collaboration that innovation depends on.
Procurement is often the missing piece in Agile transformations. In this Scrum.org Community Podcast, Dave West is joined by Mirko Kleiner, President, Lean Agile Procurement Alliance and Simon Reindl, Professional Scrum Trainer to explore how procurement’s traditional predictive approach can clash with Agile’s iterative nature—and how to fix it. They share how early involvement, transparency, and cross-functional collaboration between procurement, legal, and product teams can unlock greater agility. Learn how to apply Lean Agile Procurement principles, shift toward goal-oriented contracts, and align third-party relationships to deliver better outcomes faster.
The State of Procurement in the Age of AI highlights how global disruption, rapid digitalization, and artificial intelligence are reshaping supply chains and contracting. Traditional procurement models are too slow and adversarial, creating bottlenecks that limit agility and innovation. Lean-Agile Procurement (LAP) positions procurement as a strategic capability within the Agile Product Operating Model, enabling collaboration, adaptability, and trust-based contracts. With 90% of organizations recognizing agility as critical, but only 8% including partners in transformations, the paper stresses the urgent need for ecosystem-level agility to unlock competitive advantage, resilience, and faster, value-driven outcomes across industries.
In this series of blog posts, We’ll be sharing key insights, learnings, and experiences from the Haier ZeroDX Journey 2025, and why I believe the future of business lies in a NewEconomic Engine driven by AI and Business Ecosystems.
Post 1 - The Journey in Italy
What does it take to enable a circular economy in construction?
This case study walks you through Switzerland Innovation Park Central’s Open Innovation Ecosystem.
From over 50 projects to policy adoption, learn how ecosystems turn collaboration into transformation.
This case study presents a consultancy built on a decentralized structure and people-first philosophy. It explains how independent “cells” foster autonomy, innovation, and customer proximity and how new ventures like kustik extend the company’s philosophy into fresh business domains.
This bold statement was dropped at a Wellington’s startup and innovation event. A live poll confirmed it: startup-friendly policy and procurement is the top priority to accelerate growth and impact.
From a fighter jet deal gone wrong to the innovative way US DoD streamlines its procurement process, this edition focuses on procurement in government and defense.
In this series of blog posts, We’ll be sharing key insights, learnings, and experiences from the Haier ZeroDX Journey 2025, and why I believe the future of business lies in a NewEconomic Engine driven by AI and Business Ecosystems.
Post 4 - The Gummy Industries Case Study
In this series of blog posts, We’ll be sharing key insights, learnings, and experiences from the Haier ZeroDX Journey 2025, and why I believe the future of business lies in a NewEconomic Engine driven by AI and Business Ecosystems.
Post 1 - The VAR Group Case Study